Analytics

Learn how to interpret performance of your email campaigns and solution activity to optimize campaigns and increase customer engagement.

Jeff Brown avatar Wendy Huffman avatar Brandon Brophy avatar
38 articles in this collection
Written by Jeff Brown, Wendy Huffman, and Brandon Brophy

Dynamic Content Reporting

Learn more about how to access reporting specific to your emails containing dynamic content.
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Written by Brandon Brophy
Updated over a week ago

Why are my messages showing no revenue?

Learn more about why your messages aren't showing revenue and the ways to fix that.
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Written by Jeff Brown
Updated over a week ago

Segment Performance Report

Learn more about the segments on your list over the last 30 days.
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Written by Wendy Huffman
Updated over a week ago

Contact Card

Learn more about the contact card.
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Written by Brandon Brophy
Updated over a week ago

Working with Scheduled Reports

Learn what you can do to create and modify scheduled reports.
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Written by Brandon Brophy
Updated over a week ago

Visual Tracking

Visual tracking allows you to see which parts of your email are being clicked the most.
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Written by Brandon Brophy
Updated over a week ago

Using Visual Analytics in Listrak Conductor

Learn how to use the visual analytics tab in Listrak Conductor to view specific data on the performance of your conversation.
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Written by Brandon Brophy
Updated over a week ago

Unsubscribed Contacts Report

Learn how to access a dashboard focused on the contacts who've unsubscribed from your list to date.
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Written by Brandon Brophy
Updated over a week ago

Understanding the Popup Pro Dashboard and Reporting

Learn more about how to read the different metrics available on the acquisition dashboard.
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Written by Brandon Brophy
Updated over a week ago

Understanding the Point of Purchase Report

Learn more about the Point of Purchase report.
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Written by Wendy Huffman
Updated over a week ago

Transactional Messages Report

Learn how to use the transactional message report to view analytics on your transactional sends.
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Written by Brandon Brophy
Updated over a week ago

Replenishment Reporting

Learn more about the reporting and analytics around your replenishment solution.
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Written by Brandon Brophy
Updated over a week ago

Subscribed Contacts Report

Learn how to access a dashboard focused on your subscribed contacts to date and their method of subscription.
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Written by Brandon Brophy
Updated over a week ago

Show or Hide Graphs

Learn how to (hide) collapse or (show) expand graphs on analytics pages.
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Written by Brandon Brophy
Updated over a week ago

Segment Summary Report

Learn how to use the Segment Summary Report to view analytics for the segments you've created.
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Written by Brandon Brophy
Updated over a week ago

Scheduling Reports

Learn how to schedule reports that will be emailed to you at regularly determined intervals.
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Written by Brandon Brophy
Updated over a week ago

Shopping Cart Abandonment Dashboard

Learn how to use the SCA Dashboard to monitor the activity and details of your Cart Abandonment solution.
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Written by Brandon Brophy
Updated over a week ago

Printable Version from Report or Dashboard

Learn how to create a printable version of most reports and dashboards in Listrak.
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Written by Brandon Brophy
Updated over a week ago

Opens vs. Reads

Gain an understanding of the difference between opens and reads in Listrak analytics.
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Written by Brandon Brophy
Updated over a week ago

Modifying Scheduled Reports

Learn how to modify the settings for reports that you've previously scheduled.
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Written by Brandon Brophy
Updated over a week ago

Message Summary Report

Learn how to gather data on the performance of your campaigns across all lists using the Message Summary Report.
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Written by Brandon Brophy
Updated over a week ago

Message History Report

Learn how to use the Message History Report to view analytics for your marketing message sends.
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Written by Brandon Brophy
Updated over a week ago

Message Dashboard

Learn how to use the message dashboard to view statistics on your recent message sends.
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Written by Brandon Brophy
Updated over a week ago

Message Bounce Details

Learn about the different reasons messages can bounce.
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Written by Brandon Brophy
Updated over a week ago

Message Activity Report

Learn how to use the message activity report to view analytics on your marketing sends.
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Written by Brandon Brophy
Updated over a week ago

Locating Listrak Data in Adobe Analtyics (Omniture) After Integration

Learn more about where to find Listrak data in Adobe Analytics (Omniture) after your integration has been completed.
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Written by Brandon Brophy
Updated over a week ago

List Health Dashboard

Learn how to use List Health Dashboard to monitor list growth and subscriber turnover rates over specific time frames.
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Written by Brandon Brophy
Updated over a week ago

List Activity Dashboard

Learn how to use the List Activity Dashboard to see how your email is performing for any given list.
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Written by Brandon Brophy
Updated over a week ago

Import Summary Report

Learn how the import summary report functions.
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Written by Brandon Brophy
Updated over a week ago

Granting Listrak Access in Google Analytics

Learn how to allow Listrak to view your Google Analytics data.
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Written by Brandon Brophy
Updated over a week ago

Geo Tracking Visual Map

Learn how to use the geo tracking map for a different perspective on your data.
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Written by Brandon Brophy
Updated over a week ago

Geo Tracking Report

Learn how to use geo tracking to view where the opens, reads, and clicks of your campaign are coming from geographically.
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Written by Brandon Brophy
Updated over a week ago

Email Client Report

Learn how to use the Email Client Report to gather valuable data for the email clients and devices contacts use to open your messages.
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Written by Brandon Brophy
Updated over a week ago

Data Summary

Learn more about how to view a summary of your order, customer, and product performance data.
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Written by Brandon Brophy
Updated over a week ago

Deleting Scheduled Reports

Learn how to delete/remove reports that have been previously scheduled.
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Written by Brandon Brophy
Updated over a week ago

Conversion Dashboard

Learn how to use the conversion dashboard to track valuable metrics such as average order value and conversion rate.
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Written by Brandon Brophy
Updated over a week ago

Contact Clicks Report

Learn how to use the data provided in the Contact Clicks Report.
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Written by Brandon Brophy
Updated over a week ago

Click to Open Rate (CTOR)

Understand how Listrak calculates the click-to-open rate or CTOR.
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Written by Brandon Brophy
Updated over a week ago