Contact Hygiene Reporting
The Contact Hygiene report displays information about a contact's whose email address was updated in the Listrak system due to common spelling or typing errors. This reporting can be found in the Analytics Directory. To access the directory, go to Analytics > View More Analytics > click View Report on the Contact Hygiene card in the Contacts Data section.
The Contact Hygiene functionality unsubscribes an incorrectly spelled email address and subscribes to corrected address. Listrak can detect common errors in the domain section of an email address. Misspellings in the main portion of an email address will not be corrected, but errors such as misspelling .com as .con or yahoo as yahooo would be updated.
The report displays information about the addresses changed in a selected timeframe. The incorrect email address, corrected email address, subscribe date of the incorrect email address (called addition date), and subscribe date of the new email address (called hygiene date).