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2026 Product Updates

Updated over 2 weeks ago

Q1: January - March 2026

Integrations

Advanced Shopify Tag Criteria

Extend your segments further with Shopify Tags that look at frequency of purchase over time. Target those who purchased specific SKUs multiple times in a short period with loyalty messaging and other nurture campaigns to keep them engaged and earn high ROI.

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Use Shopify Flows to Enhance Your Transactional Emails

Seamlessly pass data points from Shopify to Listrak through a custom liquid template in Shopify Flows and display them in your Listrak transactional emails or map to profile fields. Take your messaging to the next level and include more detail, building more trust with your customers and improving overall satisfaction.

Connect with your Account Manager to learn more!


Contact Management

Target Contacts When They Leave a Segment

Listrak’s Journey Hub automation tool just got stronger, with the ability to target your contacts in real-time as they leave segments. Whether your VIP customers are lapsing, your most engaged users have stopped opening emails, or your new buyers are no longer showing intent to purchase, you can seamlessly remove them from cross-channel journeys to maximize message ROI or enter them into new campaigns for even more direct messaging.

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Export, Enrich, and Re-Import Segments in the NextGen Platform

With the click of a button, you can now export contact IDs from specific segments on-demand to re-import with more data, or send to other systems with ease. Use your contact IDs for internal reporting, triggering Journey Hub events, mapping more profile fields, and more in the NextGen Platform.

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Web Content

Collect More from Your Contacts with Experience Builder

When building forms with Listrak Experience Builder, you can now use drop-down fields on your landing pages or popups and collect more intel from your contacts. Drop-downs allow for a large selection of choices (Experience Builder supports up to 150 options!) to gather a single response, like what or who your customers are shopping for, what they’re most interested in hearing about, and more. Use their replies to personalize your cross-channel campaigns with even more impact.

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Additional Targeting Rules for Popup Experiences

  • Cart targeting: Take total cart value, carted items, and individual SKU values to target customers close to promo thresholds, display unique offers, and trigger exit messaging, among other use cases.

  • Experience History: Create rules to display popups if users have previously seen, clicked, or submitted on others, providing more control over how and when experiences are triggered.

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Platform

Unlock More Insights with NextGen Analytics

Learn more about your customers, campaigns, and cross-channel program to quickly iterate and improve with NextGen Analytics across these new dashboards.

  • Leverage the Program Performance Dashboard to see how all your channels are measuring up.

  • Use the Revenue Dashboard to determine where marketing-attributed revenue is coming from and when you’re earning.

  • Look at the Contacts Dashboard to monitor the overall health of your customer base and marketing lists.

  • And check out the Campaigns + Message Details Dashboards to drill into specific areas of opportunity.

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Navigate the Listrak Platform with Ease

The Analytics menu has been streamlined, and the new Analytics Directory will tell you exactly where all your data points and results live. Additionally, Help & Support and Settings have been consolidated to get you to all our resources and content quicker when you need some assistance. Everything you know and love about Listrak, packaged in a simpler fashion.

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Be the First to Know What’s Coming Next on Our New Product Roadmap

Looking for more details on Listrak’s product roadmap? Too excited to wait for our next email update? Log in to Listrak, click Help & Support in the navigation, and select Product Roadmap to see what’s coming next and start prioritizing new opportunities for your program.


Mobile

App Push Broadcast Customization Enhancements

The ability to add a static image in broadcast + Journey Hub campaigns and an updated authoring/preview experience is now available in App Push.

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