Q1: January - March 2025
Marketing Automation
Review Request campaigns in Journey Hub
Leverage Journey Hub for cross-channel Review Request campaigns and transform how you grow social proof of your product catalog. Review Request campaigns allow you to easily reach your most engaged contacts via Email and SMS to solicit their feedback and share it back online or across other owned channels.
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Product Alerts in Journey Hub
Build journeys to engage contacts waiting for items to come back in stock, go on sale and retarget recent browsers of fast-selling SKUs to earn upwards of $3 Revenue Per Message with every send.
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Additional enhancements to Journey Hub
More performant Segment Entry Events with the opportunity to reach more contacts
Compelling Decision Splits based on specific email URL engagement
Easy emoji picker for eye-catching automated text messages
High-efficiency segmentation by channel subscription
Mobile
Bulk Update Contact Profiles via SMS REST API
Marketers can efficiently update contact profile fields for their SMS subscribers in bulk via Listrak’s SMS REST API, making it even easier to pass along critical data to apply to your text campaigns. Leverage this rapid mapping of data from various sources and strengthen your contact identity resolution along the way.
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