What This Report Shows
Every contact's current subscription status, and how they got there, for the channels and lists you choose.
Who Should Use It
Use this report when you need a current, exportable view of who's on your lists to sync subscriber status into another system, audit list membership, or identify contacts worth prioritizing based on their order history.
Common Uses
Sync current subscription status into your CRM, ESP, or data warehouse.
Identify high-value subscribers by adding Order Count and Total Spend, then cross-reference against engagement.
Audit which lists a segment of contacts belongs to before a list cleanup or consolidation.
How to Get to the Report
Navigate to Analytics > Cross-Channel Analytics Report
Click +New Report
Select the Contacts card on the Popup
Renaming the report is optional
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Filters Available
Every report supports the filters below. Combine them to narrow your export to exactly the rows you need.
Filter | What it does |
Date Range | Preset relative ranges (yesterday, last 7/30/90/365 days, previous week, month, quarter, or year). Defaults to All Time. |
Channel | One or more channels: Email, Mobile, App Push, Web Push. |
List | One or more specific subscriber lists. |
Subscription Status | Subscribed or unsubscribed contacts. |
Standard Columns
These columns are pre-selected by default when you start a new report of this type.
Field | Type | Description |
Identifier | Text | The email address, phone number, or device ID that subscribed (contains personal data) |
Channel | Text | The channel this subscription applies to |
Subscribe Date | Date | Date the contact subscribed to the channel and list |
Subscription Status | Text | Current status: subscribed, unsubscribed, or never subscribed |
Subscription Method | Text | How the contact subscribed |
List Name | Text | The list the contact is subscribed to |
Optional Columns
Add these from the column picker when you need more detail.
Field | Type | Description |
Listrak ID | Integer | Listrak's integer contact ID |
Last Send Date | Date | Date of the most recent message sent to the contact, any channel |
Last Open Date | Date | Date of the contact's most recent email open |
Last Click Date | Date | Date of the contact's most recent click, any channel |
Unsubscribe Date | Date | Date the contact unsubscribed, if applicable |
Email Key | Text | Listrak's hashed representation of the email address |
List ID | Integer | Numeric ID of the list |
Order Count | Integer | Total orders placed by this contact |
Total Spend | Currency | Total value of orders placed by this contact |
Last Order Date | Date | Date of the contact's most recent order |
Short Code | Integer | Mobile Short Code |