The Recharge One-Time Product Added event triggers a Listrak Custom Event when a customer adds a product that is not part of a subscription in Recharge. In the journey, you can message a customer to confirm their order details.
This guide will outline the personalization options to customize the journey and messages triggered by the Recharge integration.
Personalizing the Journey with Custom Event Properties
The Custom Event called Recharge One Time Product Added [[Your Store Name]] is automatically created as part of the integration process. Recharge passes the following payload to Listrak customized with the specific product information for the order.
{
"eventCategory": "subscription",
"eventType": "OneTimeProductAdded",
"eventTimestamp": "2026-04-30T11:10:00.0000000+00:00",
"customer": {
"email": "[email protected]",
"firstName": "Jane",
"lastName": "Smith",
"externalCustomerId": "24662915678374"
},
"product": {
"title": "Classic Cotton T-Shirt",
"price": "24.99",
"quantity": 1,
"productId": "15268877402278",
"variantId": "56305470505126",
"sku": "T100",
"imageUrl": "https://cdn.example.com/tshirt.jpg",
"linkUrl": "https://store.example.com/products/classic-cotton-t-shirt",
"productHandle": "classic-cotton-t-shirt"
}
}
The JSON is saved to a Custom Event field and used to personalize the message. The table below outlines all fields created in Custom Event. Fields other than the JSON can be used as criteria in a Custom Event Decision Split, allowing customers to receive different messages or different logic based on the values of these fields.
Property Name | Data Type |
CustomJson | String |
product_title | String |
customer_billing_city | String |
customer_billing_province | String |
Personalizing the Message with Recharge Data
You can customize any message(s) in the journey based on the data passed in the JSON. The table below outlines the fields you can include in a message to display the data about a customer's item. The field values will match what is included in the payload mentioned in the previous section.
Object | Fields Used |
|
|
|
|
You have the option to create a fully coded HTML email from scratch or to edit the template that includes the basic design elements listed below.
If you code a message yourself, you can add any or all of fields from the table above. To display the personalized data, you will use the format {{object.fieldname}}. For example, to display the customer's first name uses the following tag. {{customer.firstName}}.
Example Template
You can also use the example template as a starting point.
[[HB BlockType="Custom" Source="Custom.customJson"]]
<div class="email-wrapper">
<div class="email-container">
<div class="email-header"><div class="brand">Your<span>Store</span></div></div>
<div class="email-hero">
<h1>A one-time item has been added to your order ➕</h1>
<p>{{customer.firstName}}, an extra item has been added and will ship with your next order.</p>
</div>
<div class="email-body">
<p class="greeting">Hi <strong>{{customer.firstName}} {{customer.lastName}}</strong>,<br/><br/>A one-time product has been added to your upcoming subscription order. It will be included in your next shipment — no separate delivery needed.</p>
<div style="background:#f0fdf4;border:1px solid #bbf7d0;border-radius:8px;padding:16px 20px;margin:0 0 28px;font-size:14px;color:#166534;line-height:1.6;">
This is a one-time addition. It will ship once with your next order and will not recur automatically.
</div>
<div class="product-card">
<img src="{{product.imageUrl}}" alt="{{product.title}}" />
<div class="product-info">
<p class="product-label">One-Time Add-On Item</p>
<h2>{{product.title}}</h2>
<div class="product-meta">
<div class="meta-item">Price<strong>${{product.price}}</strong></div>
<div class="meta-item">Quantity<strong>{{product.quantity}}</strong></div>
<div class="meta-item">SKU<strong>{{product.sku}}</strong></div>
</div>
</div>
</div>
<div class="cta-wrap"><a href="#" class="cta-btn">Manage My Order</a></div>
</div>
<div class="email-footer">
<p class="footer-brand">YourStore</p>
<p>This email was sent to {{customer.email}}</p>
</div>
</div>
</div>
[[/HB]]