SYSTEM TAGS

System tags are used to designate what unique piece of information pertaining to the individual contacts on your list is to be inserted. Paste any of the below code snippets into your message using Composer, HTML, Plain Text or WYSIWYG editors.
 

#Listrak\Email#

The email address of the person to which the email is being sent.
 

#Listrak\EmailKey#

The "hashed" version of the email address of the person to which the email is being sent. This is an encrypted value.
 

#Listrak\ListName#

This will display the name of the list from which the message was sent.
 

Date Formatting

#Listrak\DateStampLong#

Displays the date time stamp in a long format: "Monday, August 31, 2015."
 

#Listrak\DateStampShort#

Displays the date time stamp in a short format: "8/31/2015."
 

#Listrak\DateStamp Format=MM#

Displays the current month.
 

#Listrak\DateStamp Format=yyyy#

Displays the current year.
 

#Listrak\DateTimeStampNumeric#

Displays the date time stamp in a numeric format: "083115171659."
 

#Listrak\DateStamp format=MM/dd/yyyy#

Displays the date stamp in any format you would like by following the .net date structure: For more information on .net date structure, click here.

 

Other

#Listrak\NoTrack#<a href="URLHERE">Link Text</a>#/Listrak\NoTrack#

To avoid tracking certain links, wrap links with the no track system tags.
 

#Listrak\Content URL="URLHERE"#

Content can be added to a message from an external source using Content URL. Not available in Composer.

 

SYSTEM LINKS

[[BrowserLink]]

Generates a view in browser link.
 

[[UnsubscribeLink]]

Generates an unsubscribe link.
 

[[UnsubscribeLink\]]?redir=URLHERE

A customized landing page can be chosen on a per link basis by adding this query string.
 

[[PassalongLink]]

Generates a forward to a friend link.
 

[[OptInLink]]

Generates the double opt-in link a client must click when sent a double opt in message to resubscribe to the list.
 

[[ChangeAddressLink]]

Generates the link used to change a contacts email address while retaining segmentation data.
 

SWYN (Share-with-your-network)

[[FacebookLink]]

Generates a share with your network link for Facebook.
 

[[TwitterLink]]

Generates a share with your network link for Twitter.
 

[[LinkedInLink]] 

Generates a share with your network link for LinkedIn.
 

[[GooglePlusLink]]

Generates a share with your network link for Google Plus.

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